Monday, June 25, 2012

How to Boost Online Business Conversions

Kelli and I eat at veggie restaurants quite a bit here in Phuket.

Sometimes the term "vegetarian" means different things to different people.

Kelli eats no meat. Like, nothing that has a face.

I eat meat maybe 2 to 3 times a month.

When we order at a non-veggie restaurant we have to flip a quarter.

Kelli asks if the meal is vegetarian, the waiter says, "Yes, yes."

Then we ask if the meal contains fish, and again, "Yes, yes."

A language barrier is sometimes the root cause. Other times, a different definition of vegetarian.

Either way we receive mixed signals. Which confuses us.

She never orders the dish because she just doesn't know.

Online Business Mixed Messages

This online business here is the most easy venture you will undertake. Piece of cake.

Then, when you speak to the sponsor on the phone you find out it will take months, if not years of hard work to make a few bucks.

This leads to prospect confusion, which leads to no conversion. Who would place an order, or join this cat who speaks such a mixed message?

Boosting Conversions

Send a clear and direct signal.

Speak a persistent message.

From each advertisement, to each blog post to each call to action.

Remain persistent AND consistent.

Your online conversions skyrocket because few people speak a consistent message.

Many tell you what you want to hear, to get your money.

A select few are consistent and act with the utmost integrity.

Your Turn

Is your message consistent?

What tips can you add to boost online business conversions?

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Ryan Biddulph
The Peoples Program Team
Phone: 908-315-5482
Skype: ryan.biddulph2

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